my understanding was bmw i3 was a money loser for each car built, and the market demand didn't see the opportunity to raise the price to at least a break even, in fact the opposite, as a two time owner of i3, first was a 2017 that at 187,000k had lots of issues with computer chips, and the battery was down to110k when fully charge, opportunity came for me to trade for a 2019i3, that had 360k range, so i took a beating on the trade in, and took the 2019 model i3, just over3 years later, up to 104,000k and now i can only get 305k range, so taking a beating on the range now, my wife got the i4 model and so far is thrilled with the performance, i probably will move in the next year to the i4 myself,